Lay Off Your Cognitive Biases by Thinknetic

That Organizational Behavior course didn’t teach you how to tackle easily missed workplace nuances – this comprehensive guide will.

We all breathe, blink, and conduct several voluntary and involuntary activities daily.

Given that an average human spends each day making approximately 35,000 decisions, it wouldn’t make sense to spend your time or even pay attention to unnecessary or unimportant tasks.

But what happens when your brain creates shortcuts for the more crucial decisions?

Introduced by Daniel Kahneman and Amos Tversky, cognitive biases – or mental shortcuts – help you sift through the massive volumes of information available at each given point in time.

One comes to appreciate this systematic thought process when confronted with the fact that, according to Professor Timothy Wilson from the University of Virginia, we face about 11,000,000 pieces of information simultaneously.

However, these mental shortcuts can lead to irrational, false, or even harmful conclusions.

For example, a CEO or an HR manager – overestimating their understanding and familiarity on the subject – could neglect the need to consult knowledge specialists during their hunt for new tech solutions.

This could lead to a loss of crucial time required for operational tasks.

Worse, their decision could lead to a loss of company money on ineffective tech solutions.

Such cognitive processes can consequently prove detrimental to your professional and personal life.

Whether you’re sitting at the hiring team’s table or responsible for leading a team in your organization, you are making critical decisions on a daily basis.

Cognitive biases affect everyone from every walk of life.

But wait – you didn’t think we’d leave you without good news, did you?

All the techniques that give you control over subconscious cognitive activities are within your reach.

You can learn to spot, mitigate, control, and avoid cognitive biases.

This book is an all-encompassing guide made easy, walking you through various cognitive biases with real-life relatable anecdotes and solid references.

If you’ve been stuck in a mundane professional or personal routine – succeeding but lacking innovation – and are seeking a fresh new perspective on your work and personal life, this book is for you.

Here’s a little peek into what you’ll find inside this book:

• These 6 thought-provoking questions can eliminate any unconscious cognitive biases at play during your decision-making process
• 7 obvious indicators of cognitive biases in a person (You don’t need to be a certified psychologist to spot them)
• 3 reasons you may end up acting against your beliefs and values (And how you can resolve such cognitive dissonance with a practical 4-step plan)
• Why this crucial mistake could cost you your job and land you at the “Peak of Mount Stupid” (And 6 strategies to help you overcome it)
• How to end the cycle of negative self-talk once and for all, even if you continue making mistakes
• Why you shouldn’t attach your emotions to every scenario at work – and what scientific technique to use instead
• Elon Musk’s secret behind professional and personal growth

… this is only the tip of the iceberg!

We’re not telling you we have a magic potion to eliminate your cognitive biases completely, but we sure do have a recipe filled with strategies you can eventually turn into habits.

So, whether you’re stressing over your next hire, an upcoming campaign, performance evaluations, or a simple company dinner and looking for ways to incorporate innovation, growth, and success in all your endeavors, here’s your chance to learn how.