Explosive Growth by Cliff Lerner
Explosive Growth: A Few Things I Learned While Growing To 100 Million Users And Losing $78 Million: Ultimate Startup Playbook In Entrepreneurship, Business Strategy, Online Marketing, Leadership & PR by Cliff Lerner
The Ultimate Playbook For Startup Founders To Grow To 1 Million Users & More.
How Does A Startup With Little Funding Grow To 100 MILLION USERS?
Cliff Lerner's online dating startup, Snap Interactive, was running out of money when he bet the company's fortunes on a then-unknown platform called Facebook. The app achieved explosive growth, and soon after the stock price skyrocketed 2,000 percent, setting off an extraordinary chain of events filled with sudden success and painful lessons.
Explosive Growth is a business book like no other. This compelling and inspiring narrative gives you a step-by-step playbook to achieve explosive growth, combining lively and often hilarious storytelling, proven tactics, and numerous case-studies to help your startup achieve explosive growth. Learn how to:
- IGNITE EXPLOSIVE GROWTH by creating a remarkable product
- Identify the ONLY 3 METRICS THAT MATTER
- Explore valuable VIRAL GROWTH strategies to grow rapidly
- Execute the GENIUS MEDIA HACKS that helped us acquire 100 million users
- Create a thriving culture of PASSIONATE EMPLOYEES and constant INNOVATION
The tactics that helped us succeed are all in the book including insights as to how companies such as Tinder, Bumble, Facebook, Twitter, Apple, and Dropbox achieved explosive growth. Lerner describes how he applied the learnings from several of the top actionable business books including The Lean Startup, The Innovator’s Dilemma, Contagious, Zero To One, Good To Great, and The One Thing, to help him achieve Explosive Growth and how you can do the same for your startup.