Profit First for Optometrists by R Siegel & S Colonna

Profit First for Optometrists is a 20/20 prescription for prosperity. Going beyond the usual number crunching, Author and Accountant Rachel Siegel ingeniously adapts Profit First principles into a tailor-made framework for modern optometry. By prioritizing profit, optometrists can finally have the freedom to focus on what they love—their patients—and sharpen their bottom line in the process. Using true stories from their clients and interviews with optometrists and business professionals, Profit First for Optometrists provides clear and actionable guidance on how to create cash flow,
get paid, and become profitable because in the world of eye care, a healthy bottom line is the best kind of sight.